Web Developer – So, how did we build www.HawkEyePestControl.ie and what processes can other business owners do in order to successfully build an SEO enabled website from the ground up…..What did Digital Sales do?
Here is a sample of our Keyword Analyses:
At this stage, you must work with your client and rule in or out the keywords you are interested in or not. Then you must try and naturally as possible assign a keyword to a link within the website architecture. Also, at this stage you should start to get an idea of the business sector and online demand volumes. Effectively this is online market research, very precise market research.
There are loads of free wireframe software over the internet, but if you have Microsoft Word, it should be fine to use and portray your vision to the client, for example with www.HawkEyePestControl.ie we provided this wireframe which did not vary from the finished product at all:
In order to provide the client with a vision of how the website will look a good design agency will provide a mock-up such as:
Only when the homepage design and architecture is agreed upon then the inner page can be designed. Inner pages have become even more important over the past number of years in terms of optimizing a specific page. Take for example a search for ‘cv writing service’, see, the landing page url:
https://www.careerguidance.ie/cv-writing-service.php
So, you must not only have a great homepage, but an even better inner page design, such as!!!
This was the team’s first draft, and on consideration and revision, we embedded the Instant Quotation form into the photo, just like the homepage. There isn’t an awful lot of difference between the homepage and the inner page design, but they are equally important.
Take note of the strong call to action within the design, the different forms of customer influence and trust such as locations, testimonials, certificates and of course a professional website!
Every page was assigned a keyword and keyword frequency was embedded into each pages content using our online ‘Keyword Density Checker’. We also employed best practice ‘on page SEO’ for each page, see.
A WordPress Blog was incorporated into the website for future SEO and Content Marketing
http://hawkeyepestcontrol.ie/pest-control-blog/
Pest Control – Hawkeye Pest Control – Residential and Commercial Pest Control – Dublin Office: 01 9081119 Kildare Office: 045 834272 and surrounding areas – get an instant quotation
https://developers.google.com/speed/pagespeed/insights/
Our results will be updated shortly!! Work in progress!
http://www.hawkeyepestcontrol.ie/index.php
http://www.hawkeyepestcontrol.ie/pest-control-services.php
http://hawkeyepestcontrol.ie/pest-control-blog/
If you are on a mobile device, check out the digit interface when you use the Phone field on any of the forms. Now, there is still room for improvement, the page load speed needs to be addressed and the site should go https for starters! Fundamentally, we will keep an eye on online sales submissions and post an update in about six months time….watch this space! And of course how this page ranks for Websites For Pest Control Companies!!!!
See our contact us page for all our locations and means of contact or email the team at info@digitalsales.ie, you can also see a selection of our work here and how we helped companies sell online.
Diarmuid Haughian – Business Development Director – Digital Sales
Dip. International Selling, Cert. Digital Marketing, MSc. BITS, MA Career Guidance
